Amy Lawson

First AQA (Assessment and Qualifications Alliance) change the GCSE assessments for many subjects, then they plan to drastically alter ICT lessons. Now the Office for Standards in Education, Children’s Services and Skills (Ofsted)  are looking to change the language they use in school inspections. The idea is to toughen up on the standard of education across the UK, and push the lower performing schools into bettering themselves.

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As we reported earlier the PR Company Bell Pottinger have got in trouble with Wikipedia – and earned lots of negative PR – after they supposedly went about improving their clients’ public profiles on the website using methods that the site’s co-founder Jimmy Wales has deemed unethical and unacceptable.

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The ethics of PR companies have been called into question after the co-founder of Wikipedia, Jimmy Wales, criticised the PR giant, Bell Pottinger for having “ethical blindness” when editing pages on the open source encyclopaedia he founded. In this two-part article we will discuss the scandal that has rocked the internet in part one, while we analyse the grounds of the argument in part two.

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